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Zoho for Outdoor Advertising Agencies – Sales, Media Planning, Campaigns and Billing in One System

Infobyd sets up Zoho for outdoor advertising agencies and hoarding owners so sales, media planning, operations and accounts work from one connected system. Hoardings and billboards, LED and digital screens, bus, auto and metro branding, and bus shelters are all managed the same way: one live site inventory, one campaign record and one clear view of profit. We are a Zoho Advanced Partner founded in 2016, with offices in Indore and Patna and 1240+ clients served in India and abroad.

  • 4.3 on Google (74 reviews)
  • 4.8 on Zoho Partner Directory
Why Infobyd

Why choose Infobyd as your Zoho partner

Zoho Advanced Partner badge
Zoho CRM certified badge Zoho Creator certified badge Zoho Marketing Automation certified badge
  • Zoho Advanced Partner certified in Zoho CRM, Creator and Marketing Automation.
  • 1240+ clients served since 2016, in India and abroad.
  • Since 2012 our CEO has worked with Zoho since 2012.
  • 4.3 Google rating from 74 reviews in Indore.
  • Indore and Patna offices, with online support across India and abroad.
  • 24x7 support for clients after go-live.

Sound familiar? Four problems we hear from outdoor advertising agencies

Most agencies do not lack effort. They lack one place where sales, planning, operations and accounts see the same information.

Site availability lives in an old sheet, so one hoarding gets booked for two clients Sites.xlsx updated last week HD-031 Ring Rd Free? HD-019 Station Booked LED-07 Mall Rd Free? HD-031 · 1 to 15 Nov Double booked Two clients, one site Second client told today Apology and a lost deal
Problem 1

"We are never sure which sites are free."

Availability lives in spreadsheets and phone calls. Sites get double booked, or stay empty because nobody knew they were free.

On Zoho

A live availability calendar shows free, held and booked dates for every site, and every hold has an expiry date, so no site is booked twice.

This sounds like us
Photos, rates and availability are collected by hand, so the proposal takes three days Client brief 20 sites in 3 cities Site photos From phones Rates Old rate cards Availability Phone calls ! Proposal sent 3 days client went elsewhere Slow proposals
Problem 2

"A proposal takes two or three days."

Planners collect photos, rates and availability by hand for every enquiry. By the time the proposal goes out, the client has other options.

On Zoho

Planners search free sites on a map, and the media plan and proposal are built from the site master with photos, sizes and rates already in place.

This sounds like us
Proof of display photos sit on staff phones, so the client report is late and missed rounds are unknown Client Is my campaign live? Site photos Staff phones Report Not ready Missed rounds Unknown ! Client calls Daily for proof Proof on WhatsApp
Problem 3

"Proof of display is chased on WhatsApp."

Photos sit on field staff phones. Putting together a campaign report takes days and clients keep calling for updates.

On Zoho

Field staff upload site photos with date and time from the mobile app, and the campaign report and client portal show them site by site.

This sounds like us
Media rent, printing, mounting and vendor bills are in different places, so campaign margin is unknown Campaign · 10 sites Media rent ? Printing ? Mounting ? Vendor bills ? Campaign value 640,000 Real margin Unknown ?
Problem 4

"We learn the real margin after the campaign."

Vendor cost, printing and mounting are tracked in different places, so profit on a campaign is only known at the end.

On Zoho

Margin is checked against vendor quotes before booking, and campaign profitability shows revenue against media, print and mounting cost for each campaign and each site.

This sounds like us
Does any of this sound like your business? Tick the problems that match. A short free call shows you what to fix first.

Built for these kinds of outdoor media businesses

Whether you own your sites or buy from media owners, the same Zoho system adapts to how your agency works.

Hoarding and billboard owners

Your own sites, rate cards and licence renewals in one place.

Agencies buying from media owners

Partner inventory, purchase orders and vendor bills matched to proof.

LED and digital screen operators

Slots, loops and the playout schedule for each screen.

Transit media companies

Bus, auto and metro branding, booked and checked like any site.

Bus shelter and street furniture media

Many small sites, with monitoring rounds and fault logs.

Multi-city media networks

Sites across cities, filtered by city, size and lighting on one map.

Which Zoho apps does an outdoor advertising agency need?

Zoho can work as complete outdoor advertising agency software. Most outdoor agencies start with three apps and add the rest when the team is ready:

Your advertising agency CRM for enquiries, client accounts, campaign briefs, proposals and follow-ups

Outdoor media inventory management, availability calendar, media plans, bookings, field app and proof of display

Estimates, client invoices, media owner bills, tax (GST in India, VAT or GST in other countries) and payment reminders

Release orders signed online

Site issues and client requests as tickets

Occupancy, revenue per site and margin on each campaign

How an outdoor advertising agency runs on Zoho – the complete flow

Six stages, from the first enquiry to the renewal. We build the system around your sites, rate cards and approval rules – not a fixed template – and switch on only the parts you need.

Click a stage to see its detailed flow

Stage 1 of 6

Lead to brief

Result: Every enquiry is answered fast and every opportunity starts with a complete campaign brief.

Appointment or meeting booked on a calendar
  1. Step 1.1

    Omnichannel lead capture

    Website, WhatsApp, calls, email, lead portals, events and referrals, all in one place with the source tagged.

    Zoho Forms Zoho SalesIQ Zoho CRM
  2. Step 1.2

    Smart routing and response time (SLA)

    Each lead goes to the right sales person by city or key account, with a first-response timer.

    Zoho CRM Zoho Cliq
  3. Step 1.3

    Lead scoring and qualification

    AI lead score, then a sales call to confirm objective, markets, timing and budget.

    Zoho CRM Zia
  4. Step 1.4

    Account 360

    Brand, agency, decision makers, past campaigns and credit terms in one view.

    Zoho CRM
  5. Step 1.5

    Structured campaign brief

    Objective, audience, markets, formats, dates and budget captured once and sent to planning.

    Zoho CRM
Stage 2 of 6

Media planning

Result: The client gets a well-reasoned media plan with only those sites that are free on their dates.

Production plan as a time chart
  1. Step 2.1

    Planning request and turnaround

    Opens when the brief is submitted; a planner is assigned with a turnaround target.

    Zoho CRM Zoho Creator Zoho Cliq
  2. Step 2.2

    Inventory search on a map

    Hoardings, digital screens and bus or auto branding filtered by city, size and lighting, with a map view.

    Zoho Creator
  3. Check point

    Live availability calendar

    Free, held and booked dates for every site, so no site is booked twice.

    Zoho Creator
  4. Step 2.4

    Site scoring and plan mix

    Sites rated on visibility, traffic and location; plan total checked against the budget.

    Zoho Creator Zoho Analytics
  5. Step 2.5

    Partner inventory sourcing

    Rate and availability requests go to media owners, who reply through a portal.

    Zoho Creator Vendor portal
  6. Step 2.6

    Media plan and proposal

    Branded deck and sheet with site photos, map, sizes and rates, saved to the deal.

    Zoho Creator Zoho Writer Zoho WorkDrive
Also tracked Site master Size, lighting, landmark and photos for every site Rate cards Base, seasonal and long-term rates with validity dates Licences Permit and renewal due dates for each site
Stage 3 of 6

Proposal to booking

Result: Every quote protects your margin and every booking is confirmed in writing.

Enquiry turned into a sales order
  1. Step 3.1

    Proposal shared and tracked

    Sent by email or WhatsApp from the deal, with open tracking and follow-up reminders.

    Zoho CRM
  2. Step 3.2

    Site selection and holds

    The client's chosen sites are marked and held, with an expiry date on every hold.

    Zoho CRM Zoho Creator
  3. Check point

    Cost and margin control

    Vendor quotes are compared and margin is checked; low-margin quotes need approval.

    Zoho Creator
  4. Step 3.4

    Quotation and estimate

    Built from the chosen sites with media, printing, mounting and taxes, with no retyping.

    Zoho CRM Zoho Books
  5. Step 3.5

    Negotiation and approvals

    Quote revisions kept as versions; discounts follow approval limits by role.

    Zoho CRM
  6. Step 3.6

    Release order (RO) and e-sign

    The release order is signed online, the advance is recorded and holds become bookings.

    Zoho Sign Zoho Books Zoho CRM
Stage 4 of 6

Campaign execution

Result: Every booked site goes live on the start date, and you know about a delay before the client does.

Hoarding with a running campaign
  1. Step 4.1

    Campaign job plan

    Created from the booking with site-wise tasks, owners and deadlines.

    Zoho Creator Zoho Projects
  2. Step 4.2

    Media owner purchase orders (PO)

    Purchase orders are raised from the confirmed media plan and the site calendar is locked.

    Zoho Books Zoho Creator
  3. Step 4.3

    Creative intake and adaptation

    Artwork collected for each site in its exact size, with version control.

    Zoho WorkDrive Zoho Creator
  4. Quality gate

    Artwork approval

    Size, resolution and client sign-off are confirmed before printing.

    Zoho Creator
  5. Step 4.5

    Printing and production

    Print job tracked from order to delivery at site; reprints recorded with cost.

    Zoho Creator
  6. Step 4.6

    Installation scheduling

    Field teams get a daily site plan on mobile and update status from the site.

    Zoho Creator Mobile app
  7. Quality gate

    Go-live confirmation

    Every site is confirmed live; any site at risk raises an alert before the start date.

    Zoho Creator Zoho Cliq
Also tracked LED and digital screens Slot, loop and playout schedule for each screen Production cost Printing and mounting cost recorded per campaign
Stage 5 of 6

Monitoring and reporting

Result: Clients see proof for every site, and faults are fixed before they become complaints.

Reports and growth chart
  1. Step 5.1

    Proof of display

    Site photos with date, time and location, uploaded from mobile as proof of display.

    Zoho Creator Mobile app
  2. Step 5.2

    Scheduled monitoring

    Monitoring rounds planned for the campaign period; missed visits are flagged.

    Zoho Creator
  3. Check point

    Issue management

    Damage or lighting faults logged, fixed and lost display days recorded.

    Zoho Desk Zoho Creator
  4. Step 5.4

    Client portal

    Clients log in to see their sites, photos and campaign status.

    Client portal Zoho Creator
  5. Step 5.5

    Campaign report

    Planned against delivered days, site by site, with photos; extension offered first.

    Zoho Creator Zoho Analytics
Stage 6 of 6

Billing to renewal

Result: Correct invoices, faster collection, true profit on every campaign and more repeat business.

Invoice and payment received INVOICE ₹
  1. Step 6.1

    Invoicing

    Raised from the booking on the agreed schedule, with a payment link: GST invoice in India, VAT or GST invoice in other countries.

    Zoho Books
  2. Check point

    Vendor reconciliation

    Purchase order, proof of display and vendor bill are matched before payment.

    Zoho Books
  3. Step 6.3

    Collections

    Automatic reminders, ageing of outstanding and credit-limit alerts.

    Zoho Books Zoho CRM
  4. Step 6.4

    Campaign profitability

    Revenue against media, print and mounting cost for each campaign and each site.

    Zoho Analytics
  5. Step 6.5

    Client success

    Requests tracked as tickets; feedback survey after every campaign.

    Zoho Desk Zoho Survey
  6. Step 6.6

    Renewal and repeat business

    Renewal reminders before the end date and offers to past clients for vacant sites.

    Zoho CRM Zoho Campaigns

Running across every stage

Zoho Analytics

Sales pipeline, site occupancy, revenue per site, campaign margin and outstanding

Zoho Cliq

Instant alerts for handovers, approvals and delays

Zoho WorkDrive

Site photos, artwork, signed orders and reports in one library

Zoho Flow

Connects WhatsApp, lead portals, accounting and other software

Mobile apps

Sales, planners and field teams work from the phone

Access control

Each role sees only what it should, with a full audit trail

What you can track after go-live

  • Every enquiry and its response time
  • Which sites are free, held or booked on any date
  • Occupancy and revenue for each site
  • Margin on each campaign before and after execution
  • Campaigns going live this week and any site at risk
  • Proof of display for every site and every round
  • Outstanding payments by client and by age
  • Renewals due in the next 30 days

How we set up Zoho for your outdoor media business

From the first call to the first campaign on Zoho, you know what happens next and what you get.

Step 1 of 4

Sites and sales walkthrough

We go through your work with you on a video call, from the first enquiry to the renewal.

  • How enquiries, media plans and bookings run today
  • Your sites, formats and rate cards
  • How proof of display and campaign reports are made
  • Your tools today: Excel site lists, WhatsApp groups, Tally or other software

You get: a clear picture of where sites, time and margin are lost, and which Zoho apps fit.

Sites and sales walkthrough on a video call: we note sites, rate cards, bookings and proof of display Sites walkthrough Our consultant Agency owner In your working hours We map Sites Rate cards Bookings Proof photos Your tools today Excel site list WhatsApp Tally Zoho fit?
Step 2 of 4

Plan and quote

We write down what the system will do and share a quote.

  • Stages, screens and approvals to build
  • Zoho apps, edition and number of users, plus any client or vendor portal
  • Data to move and tools to connect
  • Timeline with clear milestones

You get: a written plan and quote. You approve it before we build anything.

Step 3 of 4

Build and test

We build your system and test it with your real campaigns.

  • CRM, Creator and Books set up as per the plan
  • Sites, photos, rate cards and running bookings moved in
  • Field app tested on your team's phones at a real site
  • Every stage tested with sample campaigns, from enquiry to invoice

You get: a working system, checked with your own sites and campaigns. See our data migration service.

Step 4 of 4

Go live and support

Your team starts using Zoho, and we stay with you.

  • Training by role: sales, planning, operations and accounts, and field team training on the mobile app before go-live
  • Short user guides and recorded sessions where possible
  • 24x7 client support, with a reply within 30 minutes to 1 hour
  • Changes as you add sites and cities

You get: one team that knows your setup. See Zoho support and AMC.

Anywhere, safely

Field work on mobile, and your data kept safe

Mobile app

  • Proof from the site Zoho Creator apps run on Android and iOS, so field staff upload site photos with date and time as proof of display.
  • Daily site plan Installation and monitoring teams see their sites for the day and update status on the spot.
  • Sales on the go Sales teams check site availability and follow up on deals from the Zoho CRM mobile app.

Security and privacy

  • Certified security Zoho holds internationally recognised security certifications, like ISO/IEC 27001.
  • Audited controls A SOC 2 audit, and GDPR compliance.
  • Each person sees only their part Roles and permissions for sales, planning, operations, field team and accounts. Clients and media owners on a portal see only their own sites.
  • Data in your region Zoho runs data centres in many regions, such as India, the US, Europe, Canada, Australia and the UAE. We set up your account on the right one.

Our work, in our clients' words

Real case studies, client reviews and guides linked to this page.

Case studies

All case studies
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What our clients say

Copied as written on infobyd.com. See all clients

Team is very responsive and they have implemented CRM solutions very smoothly
SI Sujan Industry
Infobyd has successfully migrated all the E-mail data into ZOHO from three different servers
VC VKU Certification
They respond well to the queries and work in a time bound manner.
SI Sujan Industries
They are very quick with their actions and get stuff done in time.
AW Accountax WA

From our blog

All posts

Screens your team will use every day

Click a screen to see it. Each one is set up around your own process.

Sample screens with sample data. Real screens from our demo will replace them.

Sample screen with sample data: Site inventory with map in Zoho Creator Sample app · sample data Z Site inventory with map Search + New IND-014 · 40x20 IND-022 · Booked IND-031 · 30x15 IND-022 · AB Road Booked till 30 Oct Booked
Sample screen with sample data: Site availability calendar in Zoho Creator Sample app · sample data Z Site availability calen… Search + New Oct 1 8 15 22 29 Nov 5 12 19 IND-014 IND-022 IND-031 IND-040 IND-052 Booked On hold Free
Sample screen with sample data: Proof of display photos in Zoho Creator Sample app · sample data Z Proof of display photos Search + New IND-014 Taken 9 Oct · 10:12 am OK IND-022 Taken 9 Oct · 10:40 am OK IND-031 Taken 9 Oct · 11:05 am OK IND-040 Taken 9 Oct · 11:30 am OK IND-052 Taken 9 Oct · 12:02 pm Pending IND-060 Taken 9 Oct · 12:20 pm OK
Worldwide

Zoho for outdoor advertising businesses worldwide

Outdoor media owners and agencies in many cities ask the same two questions: which sites are free, and what does each campaign earn? We set up the same connected system for them online, from our offices in India.

Countries we serve

How we work across countries

  • Your time zone

    walkthroughs, testing and field team training are planned in your working hours.

  • Your currency

    we can bill in your currency, such as INR, USD, AED, CAD, ZAR or NZD.

  • Your data centre

    we set up your Zoho account on the data centre for your region (India, US, Europe, Canada, Australia, UAE and more), so site, client and campaign data stays where you want it.

FAQ

Frequently asked questions

Can Zoho manage hoarding and site inventory?

Yes. We build a site master and an availability calendar in Zoho Creator. Each site has its size, lighting, landmark, photos and rate card, and shows free, held and booked dates. It works as hoarding booking software, and LED screen advertising slots are tracked the same way.

Can field staff upload proof of display from mobile?

Yes. Field staff use the Zoho Creator mobile app to upload site photos with date and time. Location capture depends on the phone and app settings.

Can our clients see their campaign online?

Yes. A client portal can show their sites, photos and campaign status. Portal users need Zoho Creator's customer portal add-on, which is priced by the number of portal users.

Is this a ready-made product?

No. It is a Zoho setup for billboard advertising management, built around your process. We start with the parts you need most and add the rest in steps.

How much does it cost?

Zoho licence cost depends on the apps, plan and users; see Zoho's official pricing page. For our service, ask for a quote. Time depends on scope – we share a clear plan after the free consultation.

Do you set up Zoho for outdoor advertising businesses outside India?

Yes. We work with outdoor media owners and agencies in the UAE, Canada, South Africa, New Zealand, the USA, Australia and other countries. All steps, from the walkthrough to field team training, are done online, in your working hours.

Will invoices and tax reports follow my country's rules?

Yes. Zoho Books comes in country editions, for example with VAT filing in the UAE, GST/HST returns in Canada and BAS reports in Australia. We set up the edition for your country and check the tax setup with your accountant.

Free consultation

Know which sites are free, and what each campaign earns

Book a free call. We will map your outdoor media flow in Zoho.

  • Free first call with a Zoho consultant
  • Clear plan and quote – no hidden surprises
  • Zoho Advanced Partner · 1240+ clients served

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Office hours Mon–Fri, 10:00 am – 7:00 pm. Client support 24x7. Call +91 91659-90196 or email contacts@infobyd.com.