Introduction
ROPOshop - Research Online Purchase Offline is a platform to help people find and compare product details in their nearby areas with the detailed description about the product such as price, product specifications, reviews and distance to the shop.
Problem Statement
SEO:ROPOshop was facing problems with zero traffic on it’s website. They were looking to attract more organic visitors to enhance reach and drive organic traffic to the website and also, to make their products more searchable and search-engine friendly.
SMO:ROPOshop was facing problems with zero organic followers on their social media accounts. They were looking to attract more organic visitors on the posts to enhance organic traffic to the website and also, to make their products more searchable and get more clicks.
PPC:The Client has its own shopping application for which client wanted more clicks and installations for mobile devices.
Solution Implemented
Following are the major issues that have been resolved:
- The Keywords were not present in the website, due to this the website was not ranking in SERPs. We have found keywords for all the pages and updated them on the website.
- Prepared Meta Tags for all the pages.
- Resolved Issues of Header Text, Canonical Tags, alt tags, robot.txt file and other issues.
- Prepared Schema and Sitemap and updated into the website.
- Made indexing in Google Search Console to crawl web pages in the search engines.
- Created and updated Facebook Pixel code in the website for retargeting.
- Added Facebook open graph tags and Twitter cards on the website.
- Directory Submission
- Classified Submission
- Infographics Submission
- Image Submission
- Forum Posting
- Company Profile Listing
- Q & A Submission
- Micro Blogging Submission
- Guest Blogging
- Article Submission
- Ping Submission
- Social Bookmarking
Future Scope
The organic searches are increased by 69%, Views by 95% and call rate by 78%. These are the organic results. If Paid Promotions are applied, the searches would be increased upto 90%, would get more views and calls according to the cost.
- The client has seen a great increase in their Google search engines and brand awareness.
- As a result, the students are able to find their institution easily via online search.
- The keywords are more likely to be ranked in search engines for long time due to continuous off-page activities..com India
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What Our Clients Are Saying?
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The Infobyd goes the extra mile. They are professional, sociable, and give great value and results. They plan well, and research well, and view their site as their own, helping to drive results with a shared passion.
